I recently covered the importance of anchor text and the dangers of using keyword rich anchor text for backlinks. So what about your internal linking strategy internal linking strategy? Should you be careful using keywords within your anchor text on your internal links? Can you go too far? It’s an important question with some debate […]
Reverse SEO – What Is It And How Do You Do It?
What is Reverse SEO? What exactly is reverse SEO? Not to be confused with negative SEO, reverse SEO is used for search engine reputation management (online reputation management). Reverse search engine optimization is used to suppress or push down a web page in the search engine results. With reverse SEO, you are essentially burying search […]
Anchor Text Best Practices for Backlinks (Using Branded, Exact Match, Generic, Etc)
When talking about anchor text, we are concerned about two areas of SEO – Anchor Text for Internal linking and Anchor Text for Backlinks. Both can get you into trouble if you over optimize. But, using anchor text wisely can give your SEO campaigns much-needed power in relevancy. That’s the key word here – to […]
Writing Better Page Titles for SEO
Focusing on creating an amazing title tag can be a very easy way to enhance your SEO. It’s such a small and simple task, yet it can offer some significant benefits to your SEO and marketing efforts. Beyond producing great content, creating the best title tag for your web pages can have some long-lasting benefits for SEO, Social […]
Adobe Muse for Web Design
Adobe Muse for Web Design & Web Developers What is it: Adobe Muse is a web design and web development program created for designers who don’t have any coding skills. Designers who use Muse do not typically work with developers to process their designs into code. Instead, the designers themselves have a simple tool they can […]
The Surprising Reason College Tuition Is Crazy Expensive
The upcoming budget for the Chicago Public Schools will rely on $500 million in yet-to-be-enacted pension savings by Illinois, school officials said on Monday.